Lets be conscious about the influence that our devices have on our relationships, health and the environment.
Great things only happen when we are fully present
We start to favour online interactions over reality
We choose to go through a feed of irrelevant updates over a moment of full presence or self-reflection.
It’s a spiral. Our over-dopamined brains want more, like a drug addict, causing real-life experiences to appear boring and unfulfilling.
We stop talking to each other
Digital distractions influence our relationships with friends and family.
We’ve gotten used to scrolling through our screens while having dinner, or talking to a partner or colleague. This is not OK.
We feel overwhelmed
Distracting notifications trigger a compulsion to check your phone every couple of minutes. These addictive behaviours lead to anxiety and stress.
Your time and attention are precious. Not just for you, but also for a number of companies that compete to monetize it.
We need to be better parents
Our children need to develop their sense of selfoffline. It’s our duty to help them.
As parents we are responsible for educating on how to use technology in a safe and intentional way.
We create the world we live in
We demand sustainable production
Long life of products and sustainable materials are one of the most important features our devices will have.
We want to protect our planet and produce with respect for local communities.
Privacy protection is a must
Leaks of data and our lack of control are alarming and we need tools to protect ourselves.
We’re giving away more private information than we might want to.
We all deserve a fair workplace
We are based in Europe and help grow the environment which supports an ethical working model.
We care for the people we work with, ensure good conditions, intellectual property protection and social benefits.
Technology gave us a lot of commodities but took too much of our actual joy. The joy of being close to our families, friends, nature and our full presence. This is a challenge for a new kind of tech company.
Let's be cautious about the long term effects of current technology
Mobile phone radiation exposure
There are concerns about the possible health effects of intensive mobile phone usage.
All electronic devices contain information which warns against keeping your device in direct contact with your head or body.
Blue light emission
Chronic exposure to blue light in the evening can lower the production of melatonin, the hormone that regulates sleep, which disrupts your circadian rhythm.
Overuse of digital screens can also lead to digital eye strain which includes blurry vision, difficulty focusing, dry and irritated eyes or headaches.
Tech neck and texting thumb
Hand muscle injuries are becoming more common due to repetitive motions of gripping, tapping and swiping. Bending your head to look at your mobile phone puts additional pressure to your neck.
Devices overuse can result in chronic pain and even influence your posture